Production Design

This work represents the full design-to-production pipeline — from creative handoff to press-ready delivery. Working at McDill Associates, I received approved concept designs from the creative team and adapted them into final production-ready mechanicals: resolving dieline conflicts, managing color across materials and print processes, and ensuring every element met vendor and press specifications.

For multi-SKU product lines, I built the master artwork template from the original approved design, then executed the full SKU rollout — producing every flavor, size, and variant as a brand-compliant, production-accurate file. This templated production approach maintains strict visual consistency and brand standards across the entire line while delivering print-ready files at volume, on deadline.

Additional scope included FDA-compliant information panel development — nutrition facts, ingredient statements, and regulatory copy — set with production precision and verified against label requirements before final press submission.