Brand Designer & Production Artist

Brand graphic designer. Twenty years in print production, packaging, and brand identity — retail collateral, campaigns, and press-ready files for consumer brands.

Areas of Expertise

Core Capabilities

Brand Identity & Design Systems

Visual identities and brand guidelines that hold across print, retail, digital, and packaging.

Print Production & File Prep

Dielines, press-ready mechanicals, color profiles, trap and bleed — packaging, signage, large-format, multi-SKU rollouts.

Packaging & Product Design

Retail packaging, product tags, and branded materials from concept through press. FDA-compliant copy, multi-format carton systems.

Retail & Campaign Design

In-store signage, POP collateral, and seasonal campaigns for consumer brands in fashion, food & beverage, and lifestyle.

Illustration & Apparel Graphics

Custom illustration for tags, collateral, tee graphics, and branded merchandise — digital and print-ready.

About

Background & Experience

Twenty years designing and producing. Staff roles at McDill Associates (food & bev packaging production), FastPencil (brand and editorial design), and West Marine (prepress). Freelance: FDA-compliant packaging for private label brands, retail signage and advertising for a fashion boutique, branded merchandise for lifestyle clients. Adobe Creative Suite, Figma. Comfortable moving between concept and production.

Testimonials

What People Say

I worked with Matt on a variety of packaging and communication material design and production projects. Matt is very knowledgeable as well as personable, guiding the process to ensure expected creative outcomes.

Diana (DeVincenzi) McClean

Director of Marketing and Communications, Mission Produce

I find it refreshing to work with someone who knows how to tackle big projects while staying calm, focused and creative all while delivering outstanding work.

Jennine Dureau

Marketing Manager, TurboTax

Matt is an incredibly designer who works hard to identify/solve for customers’ pain points. His designs for critical and heavily used functionality were well received and had a lasting impact on the product adoption.

Abishek Aurora

Director of Product, Credit Karma

Matt is a very creative individual. His knowledge of design as well as production techniques and crafts is invaluable and enables him to participate from start to finish on every project. From book covers to website and page design, Matt’s creative sense is remarkable and invaluable.