Graphic Designer & Production Manager
Editorial, print, packaging and marketing design — from concept through press-ready production.
Areas of Expertise
Core Capabilities
Editorial & Publication Design
Magazine layouts, books, covers, typography, page systems and image placement.
Print Production & Prepress
Press-ready files, preflight (PDF/X), proofing, color management, paper specification, vendor coordination and quality control.
Packaging & Collateral
CPG packaging, dielines, color separations, FDA-compliant copy, branded collateral and multi-SKU rollouts.
Brand & Marketing Design
Campaigns, retail signage, presentations, digital assets and template-driven visual systems.
Web & Digital Design
Websites, landing pages and product UI.
Portfolio
Selected Work
About
Background & Experience
Graphic designer and production manager with 20+ years across magazine publishing, CPG packaging and enterprise marketing. I’m currently designing and producing California magazine for the Cal Alumni Association — InDesign layouts, imagery, ad preflight, proofing and printer coordination through press. Earlier staff roles: print production manager at McDill Associates (packaging for Costco, Martinelli’s and Rainbow Light), creative lead at FastPencil (50+ book covers and interiors a year), prepress manager at West Marine (800+ page national catalogs), and senior designer at Axway, Kiteworks and Wiser Solutions. I also design and build websites when a project calls for it.
Testimonials
What People Say
I worked with Matt on a variety of packaging and communication material design and production projects. Matt is very knowledgeable as well as personable, guiding the process to ensure expected creative outcomes.
Diana (DeVincenzi) McClean
Director of Marketing and Communications, Mission Produce
I find it refreshing to work with someone who knows how to tackle big projects while staying calm, focused and creative all while delivering outstanding work.
Jennine Dureau
Marketing Manager, TurboTax
Matt is an incredible designer who works hard to identify/solve for customers’ pain points. His designs for critical and heavily used functionality were well received and had a lasting impact on the product adoption.
Abishek Aurora
Director of Product, Credit Karma
Matt is a very creative individual. His knowledge of design as well as production techniques and crafts is invaluable and enables him to participate from start to finish on every project. From book covers to website and page design, Matt’s creative sense is remarkable and invaluable.
Bruce Butterfield
CEO and Founder, The Wittfield Group
Experience
Brands I’ve Worked With
Get in Touch
Looking for an experienced designer who understands production?
I’m available for full-time, contract and project-based graphic design and production roles — hybrid or onsite in the SF Bay Area, Santa Cruz and Monterey, or remote.